Social media for event promotion is a given. It’s really more of a question of how you use it. If all you’re doing is sending a few posts or tweets, then you are way underutilizing this valuable resource. Here are a few ways to use social media that really drive your message … [Read more...]
Powering your business with a Cloud – Utilising cloud technologies
The term 'Cloud' and 'Cloud Computing' has been getting a lot of attention recently and many business owners are looking to the Cloud as a solution to many of their problems. Most head in that direction because of perceived cost reduction when compared to existing IT solutions. … [Read more...]
10 Myths That Stop People From Hiring Virtual Assistants
The Virtual Assistant has become an integral component in many businesses over the last 15 years. Yet, you can’t help but notice the term “Virtual Assistant” still conjures misconceptions from some people that remain popular until now. These misplaced and unfounded opinions have … [Read more...]
Offline advertising- marketing mix or media mix?
It’s a very sunny day at the beach, the sun feels great, and the waves are crashing; people are playing volleyball and clicking pictures. It’s a clear afternoon. You are peacefully sitting in one corner, staring at the sky, and you see a plane passing by, which captures your … [Read more...]
Global Power Moves: Strategies For a New Economic Era
Global power moves are strategies that focus on raising the profile and sales of your product on an international level. There is a school of thought that encourages a business to start small, build your brand then expand your customer base from national to global. This is … [Read more...]
