If you’re looking for a marketing tactic with the best ROI, look no further than email marketing. It may not be a new method, but it works. In fact, it’s considered the most effective way to engage and convert prospects into customers. This is because your audience has actively … [Read more...]
What is Link Retargeting?
To put it simply, link retargeting is just like traditional ad retargeting. The key difference is that instead of having to send customers to your site, you can display retargeted ads based on the link they click. And it can be any link – not just to your website. Link … [Read more...]
Business Lessons From INC 5000 Fastest-Growing Companies
Everybody loves a winner. Nobody loves them more so than us entrepreneurs and small business owners who like to read business success stories both to get motivation and new business ideas. Every year I love reading this list since it holds valuable business intelligence about … [Read more...]
Golden Triangle to Play a Key Role in Post-Brexit Economy
In their most recent report, Bidwells found that Cambridge and Oxford are attracting digital tech and science firms to look outside of the capital. Having reported on high investments in growth, Cambridge, Oxford and London are creating a world-leading hub of innovation and … [Read more...]
Faster, Smaller, and Frictionless – The Future of Mobile Marketing is Here
By now - you've likely been told enough times about how important mobile is for business. The numbers speak for themselves - with over half of total traffic being mobile and around 40% of online purchases being made on mobile. Investing time, and potentially a bit of cash, into … [Read more...]