To put it simply, yes, Custom promotional products are a great way to create brand recognition and are one of the few ways you can engage with your customers over the long term. However, startups are often strapped for cash, and marketing usually takes the back seat. The … [Read more...]
7 Tips That Will Help You Overcome Writer’s Block
At some point in a writer's life, you will experience writer's block. It's inevitable. Every writer goes through it. You'll wake up one day with no ideas coming out, nothing to write, and no motivation to write. It comes to a point when you think you were wrong in choosing … [Read more...]
Before You Forget, Is Your Business Safe From Big Brand Awareness Issues?
"A brand is no longer what we tell the consumer it is -- it is what consumers tell each other it is." - Scott Cook In understanding brand awareness, everyone knows that a company is at its peak when customers use a brand name rather than the actual noun. For example, instead … [Read more...]
Personal Injury Claim: Things You Need To Know After A Remarkably Disastrous Bar Night
Going to a bar or a club with friends is supposedly a night filled with camaraderie and fellowship. However, not everyone can keep it that way. More often than not, a bar fight will ensue and in a matter of seconds, turn an otherwise enjoyable evening into one with mayhem. One … [Read more...]
Revolutionary Autonomous Driving Technology And IP Rights Lawsuit
In February, Waymo, Google’s self-driving technology company, filed charges against Uber, the ride-sharing company from San Francisco. The case alleges that Uber infringed on the intellectual property rights of Waymo when a former Google employee purportedly made copies of … [Read more...]