What's the difference between a Wendy's chicken sandwich and a Chik-fil-a sandwich? They're essentially the same product, but everything else about them, from the restaurant to the packaging, to the experience of buying one is different. If that doesn't make sense, then keep … [Read more...]
7-step plan to get initial investment for a franchise in India
Often we come across the term “Franchising”. “Mr. Mehta Dutta is Franchising this brand. He is a Franchiser.” What does this word mean? It is a marketing concept that is taken in by an individual or any organization as a plan to expand his business. It’s a type of … [Read more...]
Google Analytics For Insiders
One of today's most powerful website tools is Google Analytics. Using this service is so easy and it's absolutely free! Not only do you get a lot of useful information from Google Analytics like traffic details as well as insights on your audience behavior you get to see where … [Read more...]
How To Automatically Collect Payments From Retainer Clients Every Month
Billing a monthly retainer fee for services is one thing, but collecting those fees from clients can prove to be a struggle at times. When one client neglects to pay a fee, it essentially results in what would be a discount in the service rate overall. Chasing payments … [Read more...]
7 Tips to Establish an Effective Recruitment Process
"A talented employee is the biggest asset of an organization. A tenured, dedicated team redefines the brand values as competition stiffens. The role of human resource management is to reward the existing pool of talent. Another task is to attract the new breed to level up the … [Read more...]