The top Social Media Platforms in 2016
There are the new trends being followed on social networking platforms across the board. It is always a tough job to sense the flutter in social media. There are a host of predictions that light up the space on the Internet. But there is a sense of confusion as not every piece of data is relevant to us. With umpteen sites making umpteen claims of being productive and boosting sales, we gather the best one of them and make business easy for you!
The article tries to decode the various artifacts that create dilemma in the minds of the reader. It is a feast if you have come straight away to this page, as you have saved plenty of time and energy! Let’s get started!
Here are the best trends and styles:
- Investment in social media is a necessity.
It is but obvious that investing the right social media strategies often leads to a better content writing strategy. The impact of social media for lead generation and referral traffic and revenue is big. Most online businesses see the measurable benefits of hiring knowledgeable social media strategies and managers for their online businesses. Investing in social media will help in improving social signals and create a good company branding. There has to be a good brand awareness that is achieved by social media. In fact, experts agree that social media is one of the three pillars of SEO.
What you can bite: Make a wise investment on forums and SNS (Social Networking sites)
that offer great value to your products! Be it free or paid, never hesitate if you hint a great opportunity ahead!
- Google will emerge as the most important factor in Internet.
While Facebook may be the most popular social medium in terms of the active users – 1.15 billion at last count, Google+ has the second highest number of monthly users of about 343 million.
Your take: Whilst having a portfolio on Google+ is an added advantage, make sure your friend list on Facebook gives you an upper edge as, it can lead you to prospect clients! For a better professional goal, LinkedIn is a suitable choice
A quick gaze at http://www.advancedwebranking.com/blog/how-to-use-google-trends/ will give a broader insight into the subject!
SEO or Search Engine Optimization, has sprung out really hard in recent times! It is one such thing that boosts your business to the target audience! Though it is as vast as an ocean, you can optimize your social accounts like-
- Twitter: Use the most trending hashtags that relate to your product. Ensure you follow the time schedule of your audience and post your updated information without fail!
- Facebook: Get connected to people and increase your product popularity using Article Posting through RSS Feeds, Video promotion, News Feeds Ads and RHS Ads
- YouTube: You can do video promotion on YouTube for effective publicity!
You can take a quick look at www.sproutsocial.com , which offers a good read on the subject!
- Go Mobile
Some time back, you might have considered it as a prestige point, but it is now storming ahead to take the place of oxygen! Everyone needs one, everyone has one. In this tech savvy world, you are really behind, if you are not on mobile! Build a site that is mobile compatible!
Getting your business on everyone’s palm is a great recipe for success! You get presence, you get visibility and you are followed by success!
Note: Don’t forget SEO here, too!
Visit www.forbes.com for getting more reads on the subject. It gives detailed information that makes the reader aware of the importance about using the mobile platform for getting noticed!
- Videos are a visual delight. Though, Micro!
If you think long videos are too tedious for you, try opting for the micro videos. The emergence of the micro video apps such as Twitter’s Vine and Instagram’s video sharing feature, there is more movement toward real time video sharing. In Instagram only 3 to 15 seconds are allowed per video. These bite sized content helps in changing the playing field when it comes to video-based social media.
A Quick Bite! There is a less reflex time here! There is a great chance to impress your audience by pressing your products with a humorous element!
- Apps for your products!
Having a website on cell phones is a piece of cake, and getting an app for your products will be an icing on that cake! Seriously! You might be surprised to see the results of your efforts in time to come!
Note: Hire a good professional who can do the task for you. Make sure you keep the updating part to yourself! There are several factors that might face changes, like pricing, quantity, sales and so on. You need to keep your audience informed up to the mark!
- MySpace: A treat through Music!
Users will receive the private messages and can listen to the personalized radio stations. It is gradually growing its fold among the music lovers online.
How this helps: Create a small jingle, a musical note that your audience will love to hum in travels and parks! It is a musical journey to travel towards success!
- It will gradually become a key player for most professionals and has a good 238 million user base. The site has its Influence programs and is positioning itself as a networking site that has a large source of content creation and curation for all professionals. LinkedIn is expected to also grow and attract more and more users and is a great B2B marketing tool.
A quick brush through http://www.linkedstrategies.com/reasons-why-you-should-make-your-company-page-on-linkedin/ will give a brief idea about the importance of having a company page on Linked.in
- Facebook and Twitter
Both will keep innovating their designs and keep up with new trends that are getting much attention of image and video based networks. The focus of social media marketing has now gone mobile and it is curiously a great phase to carry on this business for long. Most new networks are gradually innovating newer style trends and taking in new insights and predictions with every passing year.
- Be Open For Real Time Engagement
2016 will be a year that will see more Internet companies implement the adaptive social. According to latest findings, large margin of the masses love when they get a prompt revert! People feel privileged when their query gets resolved in a matter of time. In case of issues, it becomes important to resolve them at the earliest. Speak, communicate, and have a dialogue to improve your negative reputation, if any!
The SMM help: In a glance
Successful utilization of SMM is seen as a potential distinct advantage. As SMM keeps on developing it will assume an expensive part in how customers are educated. As a result of this, it is turning out to be progressively essential to conduct timely and continued research on SMM. The essential point of the research is to highlight the way that SMM, if utilized deliberately, can be a to a great degree helpful instrument for the company. Future research in measuring the achievement of SMM ought to concentrate on its effect on an organization’s image picture, and what sorts of organizations have the most achievement utilizing SMM apparatuses. Do small, medium, or large companies have the most success utilizing SMM? Do old-style companies have pretty much more success with SMM than new, companies? Answers to inquiries like these will offer companies some assistance with deciding the amount to spend on SMM campaigns, and give them a superior thought of whether a SMM procedure would be useful to their business. In this manner, in spite of the drawbacks to online networking advertising, there are upsides too. Numerous companies have actualized this procedure into their advertising with exceptionally good results.
What experts feel!
Above all, for the well being of the company, client connections are meant positive WOM and higher sales result. By utilizing the right strategies – and understanding its strengths and limitations-organizations can utilize SMM to market themselves in an inexorably cutting edge world to an undeniably high-tech gathering of people. In some cases, meeting clients where they are (for this situation, on the web) might be a large portion of the battle in making a relationship with an organization, duplicating purchases, and expanding brand dedication. SMM can help organizations in this, and in offering clients some assistance with showing their pride in an organization.
The above mentioned trends are not just important, but essential for boosting your rankings, sales and impression overall!