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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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White Label OTT Platforms Can Transform Your Streaming Business

July 30, 2023 by BPM Team

Woman Holding a touch pad and switching channel

Using a white-label OTT platform can save your business time and money. It also allows you to build a streaming service that reflects your brand identity. The best white-label OTT providers provide extensive customization options for businesses. They also offer monetization … [Read more...]

5 Reasons Why Branded Video Production Should Be Part of Your Marketing Strategy

April 26, 2023 by BPM Team

Online content creator vlogger adjusting her recording equipment

Video content is a powerful marketing tool that can be used for various purposes. From PR stunts to recipe videos, branded content can help you boost your online presence and increase brand awareness. When creating a branded video, keeping your target audience in mind is … [Read more...]

How to start writing scripts? What processes are involved in scriptwriting?

November 17, 2022 by BPM Team

Woman working on laptop

You've decided to start making videos, and now you want to write your first script. But how do you get started? The process of creating a script can seem daunting at first, but once you know what goes into it and what resources are available to help you through the writing … [Read more...]

How Creative Analytics Takes Video Production to the Next Level

October 12, 2022 by BPM Team

Man in white polo shirt standing in front of black video camera

Creative analytics is the process of analyzing data to understand how people interact with content. This information can improve the effectiveness of marketing campaigns, increase engagement, and help video production professionals create better content. Creative analytics … [Read more...]

How To Get The Most From Your Video Content Marketing

August 17, 2022 by Sandra Hinshelwood

tell your story- text title on film slate

Video content marketing effectively communicates with your audience, especially because there are different platforms on which you can communicate. However, video content marketing requires planning and a sound strategy so you don't market your content haphazardly, which is … [Read more...]

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