The telephone has been the primary channel used by customers to connect with companies they have business with. According to research by Forrester, the phone is still the most widely-used customer service channel – with 73% of customers calling into the call center. In a separate … [Read more...]
10 Reasons Your Business Must Have Live Chat On Your Site
Chat apps are everywhere these days. People communicate by text message, WhatsApp, Facebook Messenger, iMessage, Telegram, and dozens of other similar ways. Whereas once everyone communicated through phone calls, now we communicate by typing into our smartphones. Yet … [Read more...]
Four Practical Tips For Marketing Your New Brand to Millennials
The Millennial generation has already carved out a unique place in modern society. Broadly defined as anyone born between 1982 and 2004, this populous tech-savvy demographic cohort between the ages of 13 and 35 today fascinates marketers and sociologists alike in the United … [Read more...]
Golden Triangle to Play a Key Role in Post-Brexit Economy
In their most recent report, Bidwells found that Cambridge and Oxford are attracting digital tech and science firms to look outside of the capital. Having reported on high investments in growth, Cambridge, Oxford and London are creating a world-leading hub of innovation and … [Read more...]
Faster, Smaller, and Frictionless – The Future of Mobile Marketing is Here
By now - you've likely been told enough times about how important mobile is for business. The numbers speak for themselves - with over half of total traffic being mobile and around 40% of online purchases being made on mobile. Investing time, and potentially a bit of cash, into … [Read more...]
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