Studies have shown that online search engines, such as Google, are the largest source of online traffic, accounting for more than 50% of all online traffic for most websites. As such, it’s no small wonder that every company wants to rank as highly as possible in search engine … [Read more...]
Differences Between SEO and PPC Marketing Campaigns
In marketing, visibility is a master recipe for success. Getting your brand's name out there helps people know the brand and what it stands for, which brings traffic and money. But there are two paths businesses often take. One is the organic strategy, usually having search … [Read more...]
How Important Are Negative Keywords For Your Ad Campaign?
Digital marketers are always looking for ways to improve their search advertising strategies. The importance of negative keywords has come under increased scrutiny over the past few years. Many have argued that they are an essential component of an effective advertising campaign, … [Read more...]
5 Secrets About White Label Link Building That Has Never Been Revealed For The Past
The process by which an SEO service provider creates backlinks for another SEO agency is known as white-label link building. The service provider sends the agency an unbranded report known as a White Label report. Any white label service is performed by a company but is branded … [Read more...]
4 Habits You Should Avoid While Practising SEO
SEO or Search Engine Optimisation is known as the process of obtaining traffic or website visits from the organic search results from search engine result pages (SERPs). SEO helps businesses that function digitally build their ranking on search engines so that their website ranks … [Read more...]
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