According to failory.com, 90% of startup businesses fail. One of the primary reasons they’ve discovered is the owners’ failure to develop a product that matters the most to their target customers. Imagine this, you’ve spent thousands of hours and dollars developing a product … [Read more...]
Things that Every Marketer Should Know About Cybersecurity
No matter the size of your brand or company, when online, there are high chances of a security breach. Everyone is at risk, and digital marketers aren’t immune too. In fact, digital marketing serves a broad audience, who are often at a higher risk. To avoid these dangers, … [Read more...]
Your Business In the Eyes Of The World: Understanding Corporate Identity and What it Entails
When you’ve dedicated months or years to building a business, you want the world to know about it right? The only way you can set your business apart from the rest is with a strong and recognizable identity. Even an individual working alone in a digital industry needs to have a … [Read more...]
What is Digital Marketing and How to Become a Digital Marketer
Foremost, digital marketing is the process of building relationships, communicating, reaching out, and connecting with your potential customers using the online platform. It provides better opportunities for any business. Digital marketing is one of the leading job trends that a … [Read more...]
Why Your eCommerce Business Needs Omni Channel Marketing Strategy
Back in the day, a business owner had only a few marketing strategies. These were print and media advertising or on a billboard. And what gave a boost to your business was the word-of-mouth referrals. If you are a business owner, it is of utmost importance to know how your … [Read more...]
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