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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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7 Photoshop Must-Knows for Beginners

January 9, 2017 by BPM Team

Creative Middle Aged Digital Editor Works in Picture editing software

This article contains affiliate links. For more info, see disclosure. Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include … [Read more...]

Offline advertising- marketing mix or media mix?

December 28, 2016 by Sam Makad

offline advertising mix - marketing mix

It’s a very sunny day at the beach, the sun feels great, and the waves are crashing; people are playing volleyball and clicking pictures. It’s a clear afternoon. You are peacefully sitting in one corner, staring at the sky, and you see a plane passing by, which captures your … [Read more...]

Global Power Moves: Strategies For a New Economic Era

December 25, 2016 by Malik Muhammad

Business women having a meeting inside the office

Global power moves are strategies that focus on raising the profile and sales of your product on an international level. There is a school of thought that encourages a business to start small, build your brand then expand your customer base from national to global. This is … [Read more...]

How To Create The Best Brochure For Your Business

December 24, 2016 by Amy Trotter

Close-up shot of unrecognizable young family sitting at cafe table and reading life insurance brochure, blurred background

Creating an effective digital brochure for your business is vital for success. It’s important to highlight the advantages of your company, and include everything you offer so that those who are reading your brochure will understand what your business stands for. This article … [Read more...]

6 Reasons Small Business and Smartphones Go Hand and Hand

December 5, 2016 by Admin

person holding smartphone in their hands

The digital world is always changing, and right now #mobileapps is what is trending. In fact, 90% of consumers’ mobile time is spent using apps. The reason—people today are always on the go, and apps are fast and easy to access. To a small business owner, this means that your … [Read more...]

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