Every week many thousands of new businesses are started in the US. Unfortunately, nearly half fail within the first year and another quarter within five years. This is often because of inexperience and sometimes because the product is just not or to standard, or the customer … [Read more...]
Advertising Your Business at a Convention
When it comes to bringing in the masses, heading to your nearest marketing, networking, or general business convention is always a good step. Setting up a stall that allows you to showcase all the best and brightest in your business, to the people who will really understand and … [Read more...]
You Are Running Your Exhibition Stand All Wrong! (Here’s Why)
You may think that just turning up and handing out a few leaflets, and smiling at a few people is enough to succeed at attending a commercial exhibition, but you'd be all wrong. In fact, there is a lot more to achieving success at these short but valuable events, and sadly a lot … [Read more...]
Taking your Business to the Top
Your marketing techniques might have worked perfectly fine for you in the past, but that doesn’t mean that it’s going to work for you now. Modern marketing is changing all of the time, and the ways in which you can grab the attention of your customers is always changing. One … [Read more...]
How to Throw a Successful Launch Party
When running a business, one of the best things that you can do as a marketing strategy, is to throw a launch party, regardless of whether this is your first product or your twenty-first. Launch parties are a brilliant way to reach out to influential people and have them come and … [Read more...]
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