In order to better understand your customers and the market, you need to have a large database that can be later analyzed for insights and personalization. But when you start building a database, you will mainly have two options, either to build it or buy it. And since the market … [Read more...]
How to get the most out of your database?
If you look at all the successful firms out there, then you will find out that all of them have one thing in common, and that is they have utilized their database properly. We live in a data-driven era where data owned by a company is given more priority than profit and sales. It … [Read more...]
Why Cybersecurity Is Everyone’s Responsibility
Running a business can be hard work. One minute you are treating patients and speaking to potential customers, the next you are dealing with administration and organising files or chasing unpaid invoices, but there are some things that you cannot keep ignoring on your to-do list. … [Read more...]
What businesses use databases?
The purpose of a business database is to keep an organized collection of information which businesses can use in a number of various and fruitful ways. Using a database, you organize all the important information in one place about your valuable customers and clients, which is … [Read more...]