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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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5 Important Skills for Content Marketing Copywriters Today

February 6, 2020 by BPM Team

content marketing writers - copywriter

Marketing has gone through a change, and content marketing, particularly, is not quite the same as it once was. Consumers are no longer entertained or persuaded by general appeal content. They are looking for niche content that specifically fits their particular situation. This … [Read more...]

5 Real Reasons You Need a Copywriter

November 9, 2019 by Contributed Post

young female copywriter at work on her laptop

Copywriting is a vital part of your online presence, but it can also get overwhelming, especially if you don’t know how to do it. But even when you know your way around copywriting, sometimes it makes a lot more sense to have a professional do it for you. Investing in … [Read more...]

7 Building Blocks for Web and Print Content

February 28, 2015 by Sandra Hinshelwood

building blocks

You have a brand new business, you are re-launching, or you need to publicise a new product, special event or major landmark. So you’ll need two things: a vehicle to take your message to the world; and the message itself. Choice of vehicle is fairly simple. Who doesn’t have a … [Read more...]

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