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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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The Specialist Buy-to-Let Mortgage Sector Just Turned 25

November 11, 2021 by Craig Upton

The house selling broker holds the keys and the model house is given to the customers

It is hard to picture a time when buy-to-let was not a big deal in the UK. But in terms of specialist buy-to-let mortgage products, the sector is in fact, just 25 years old.  It was on September 24, 1996, that an intriguing new concept was introduced at a major industry … [Read more...]

How to Encourage Customer Interaction

November 10, 2021 by BPM Team

Hand hold smartphone play social media with communication icon.

When you first launched your business, your aim was probably simply to make your first sale and see what happens from there. But once your venture becomes more established, it is vital to start taking a longer-term approach and consider your marketing strategy in more … [Read more...]

How to Avoid Conversation Fatigue with Clients

November 10, 2021 by BPM Team

Hairdresser with hairdryer

As a stylist, esthetician, barber or salon owner, you are always on your feet and using your hands, which probably causes you a lot of physical pain and fatigue. Whether you're running around looking for hair salon supplies or cleaning up your station, working in a salon requires … [Read more...]

How to Achieve a Label-Less Look for Eye-Catching Packaging

November 10, 2021 by Craig Upton

Brown roll of paper with product label print

When it comes to product packaging, less is often more. Most types of product packaging follow one of two basic standards. Either the product information is printed directly onto the packaging, or a sticky label with the required information is affixed to it.  In terms of … [Read more...]

How To Measure Your Marketing Success

November 10, 2021 by Sandra Hinshelwood

marketing strategy Concept

This article contains affiliate links. For more info, see disclosure. Successful marketing is the lifeblood of any company. It makes your business grow and has the potential of increasing your sales. It should be noted that not all marketing always converts to sales. How do … [Read more...]

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