No matter the industry you're in, data is critical to understanding your business's performance. Data is used to decide what products to develop, how to market, and where to sell them. To make these decisions, a company needs to analyze its information effectively. By using … [Read more...]
How the Commercial Sector Can Benefit from Big Data
Big Data has proved to be indispensable in formulating strategies for managers to safely direct resources, capture a greater number of customers, and increase credibility due to consumer satisfaction. Big Data has allowed companies to access numerous types of data. This … [Read more...]
How Creative Analytics Takes Video Production to the Next Level
Creative analytics is the process of analyzing data to understand how people interact with content. This information can improve the effectiveness of marketing campaigns, increase engagement, and help video production professionals create better content. Creative analytics … [Read more...]
Specs of a Data Collection App Enterprises Need To Look For
Data constantly flows through enterprises. As a result, stakeholders need to set up one or more apps to collect data that can be used to optimize back-end workflows or front-end conversions. Find out more about the best features of data collection apps that make it easier to … [Read more...]
Tips for securely collecting customer data
Today, customer data is one of a firm's most valuable assets. Why? Because it allows companies to gain a deeper understanding of their customers' wants and needs. However, before collecting, using, or generating revenue from this type of data, businesses must first ensure … [Read more...]
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