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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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10 Misconceptions of Entrepreneurs

January 16, 2017 by BPM Team

Skilled female leader of marketing experts working group explaining successful strategy for startup project

Entrepreneurs were considered the lost soul many years ago. But now entrepreneurs are modern-era rock stars. The title of entrepreneur is a lot cooler now. They know how to ignore the noise around them. It’s no easy lifestyle and not for the weak of heart. Not every start-up … [Read more...]

Event and Conferencing Key Trends 2017 – An Infographic

January 15, 2017 by BPM Team

Event and Conferencing Key Trends 2017 - An Infographic

Conferences, meetings and events are big business-they provide industry people with a focus on networking and, of course, those that host them, the hotels. exhibition centres and so on need to keep up to speed on what the average attendee is looking for. What are the key trends … [Read more...]

Sales Prospecting Checklist

January 7, 2017 by Brian O'Neil

A businesswoman using a laptop

Small business owners are often the chief salesperson of their companies, a position that they often don’t have much training or experience in. One of the most important pieces of the sales process would be prospecting. Sales Prospecting is the process of reaching out to … [Read more...]

10 Myths That Stop People From Hiring Virtual Assistants

December 30, 2016 by BPM Team

10 Myths That Stop People From Hiring Virtual Assistants

The Virtual Assistant has become an integral component in many businesses over the last 15 years. Yet, you can’t help but notice the term “Virtual Assistant” still conjures misconceptions from some people that remain popular until now. These misplaced and unfounded opinions have … [Read more...]

Offline advertising- marketing mix or media mix?

December 28, 2016 by Sam Makad

offline advertising mix - marketing mix

It’s a very sunny day at the beach, the sun feels great, and the waves are crashing; people are playing volleyball and clicking pictures. It’s a clear afternoon. You are peacefully sitting in one corner, staring at the sky, and you see a plane passing by, which captures your … [Read more...]

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CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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