A marketing strategy is a company’s plan of action to find profitable customers for its products and services. With the proliferation of digital media, almost all modern marketing efforts involve a content marketing component. And writing content is at the heart of it. Your … [Read more...]
Business Laws That All Entrepreneurs Should Know
Entrepreneurs are often forced to wear more than one hat when running their business. For instance, you could have to control your business’ marketing and accounting efforts. However, one function that entrepreneurs typically struggle with is the legal aspect of their … [Read more...]
Risk Management Strategies for Small and Medium Enterprises During Wildfire Season
Many western areas of the United States and Canada face the risk of wildfires every year between August and November. The National Interagency Fire Center releases monthly updates on the matter for the entire country. According to the report from August 1st, 2020, this year’s … [Read more...]
Promoting Local Tourism; Creative Ways of Tourism Marketing
Tourism gives an opportunity for the locals to increase economic growth in their area. The income generated from tourism can be used to boost infrastructure and even helps locals boost their business. Certain strategies are used to boost tourism under the term tourism marketing. … [Read more...]
5 Small Business Ideas for Anyone Who’s Looking to Be Their Own Boss
Starting a small business is no easy feat. Research has shown that half of small businesses don't make it past their fifth year. Understanding your target demographic and developing a business plan is key to achieving success as a small business owner. Despite the hard work, … [Read more...]
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