In recent years, a lot of focus has been placed on what is known as "feminine brand design," which refers to developing a brand with female customers in mind. In this post, a seasoned designer offers her expert opinion on how to build a feminine brand from a marketing … [Read more...]
How to Create a Killer Logo – Infographic
A logo is a crucial part of a company’s identity. It tells a story of the brand's culture, behaviour, and values and importantly, it allows potential customers to identify with the brand. Having a distinctive logo can leave a lasting impression on potential customers and can help … [Read more...]
How To Make Your Booth Stand Out On A Trade Show
Running a business requires you to juggle several tasks. One of these essential tasks is boosting brand awareness. Luckily, participating in a trade show event is an opportunity to spread the word about your brand effectively. Trade shows give your business the … [Read more...]
6 Creative Ways To Improve Your Brand Awareness
Building brand awareness is an essential part of your business. After all, even if two products are in the market with the same price but different brands, you will likely take the one from the brand you recognize. However, establishing brand awareness can be challenging. … [Read more...]
Proven Strategies to Improve Brand Awareness
A great product or service can be completely wasted if no one knows. Therefore, if you want to increase your brand’s awareness and visibility, then you need to implement an effective brand awareness strategy. There are many different strategies, but some of the most effective … [Read more...]
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