• Home
  • Blog
    • Business Partner Magazine Archive
  • Resources
  • About Us
    • Cookie Policy
    • Disclosure Policy
    • Privacy Policy
    • Terms of Website Use
  • Contacts

Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

  • Business Success
  • Marketing
  • Finance
  • Employees
  • Technology
  • Start-up
  • Productivity
  • Communication

Blogging – from Personal Journals to Big Business Marketing

March 7, 2018 by BPM Team

Click here to get this post in PDF

Too long to read? Enter your email to download this post as a PDF. We will also send you our best business tips every 2 weeks in our newsletter. You can unsubscribe anytime.

Enter your NameEnter your Email Address
Smart guy sitting at workplace and working with computer

Who would have thought that blogging would become so popular from its humble beginnings in the 1990s?

In 1999 there were an estimated 23 blogs in total!

Compare that to today’s figures and you can see just how far blogging has come – we can now browse through millions of blogs relating to a myriad of different subjects, from sports and baking to television and technology.

There is a blog for practically any subject you can think of and there are hundreds of different blogging platforms such as Blogger, Tumblr and WordPress that enable users to create detailed and content-rich posts in a matter of minutes.

Initially, online blogs were simply used as a form of a personal journal – pioneers of blogging such as Jorn Barger and Peter Merholz created the first blogs as a way to share their thoughts and online links.

Today, however, blogging has evolved into so much more than that. We use blogs to enhance our business, provide additional information about our products, and even cover things such as online gaming and sports competitions.

The creation and maintenance of blogs have become so much easier with the use of WordPress WYSIWYG editors.

Moreover, the actual content and features a blog can include have also evolved – we can include digital media, social sharing buttons, and even comment plugins that allow users to give their thoughts on our articles!

Blogging means business in today’s modern world. If you have a business, you should probably invest in a blog. Statistics show that running an active blog can increase sales and also improve the reputation of your company.

Furthermore, a blog can help build up a bond of trust with your customers, and can enhance your brand reputation – customers become interested in your articles and look forward to reading new content.

Website builder has created an interesting infographic containing a multitude of information relating to the history of blogging and its evolution for your viewing pleasure.

You may also like: 5 Tips on How to Create a Blog for Freelance Business

Filed Under: Internet, Websites Tagged With: Blogging, Internet, website

Trackbacks

  1. 5 Steps to Becoming a Travel Blogger - Business Partner Magazine says:
    October 24, 2018 at 2:48 pm

    […] You may also like: Blogging – from Personal Journals to Big Business Marketing […]

  2. Top 5 Reasons Why Your Business Needs a Blog - Business Partner Magazine says:
    December 31, 2019 at 5:35 pm

    […] You may also like: Blogging – from Personal Journals to Big Business Marketing […]

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Twitter
  • YouTube

Disclosure

We earn commissions if you shop through the links on this page.

Recent Posts

  • What is Correx Board Printing by Banner World?
  • What are Haemotologic Malignancies?
  • While AI makes writing code easier than ever, CodeAnt AI secures $2M to make it easy to review
  • What Are Plant Biology Reagents?
  • Testsigma announces autonomous testing capabilities – ushering in the era of agentic AI

Categories

Archives

Tags

Accounting bitcoin brand business growth business skills business success communication cryptocurrency Customer Service Data design Digital marketing ecommerce Efficiency employees Featured Article finance finances Health and Safety infographic insurance Investing investment legal legal services legal tips Management Marketing marketing strategy Outsourcing productivity property Real estate sales security SEO Social Media software starting a business startup Technology Trading Training website workplace

Innovation in Business MarTech Awards – Best SME Business Support Platform 2024 – UK

Innovation in Business MarTech Awards 2024 UK

CorporateLivewire: Innovation & Excellence Awards – Business Publication of the Year

CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

Disclosure

We earn commissions if you shop through the links on this page.

Digital Marketing Agency

ReachMore Banner

Business Partner Magazine

Business Partner Magazine provides business tips for small business owners (SME). We are your business partner helping you on your road to business success.

Have a look around the site to discover a wealth of business-focused content.

Here’s to your business success!

Copyright © 2025 - Business Partner Magazine·

x