Now that you have launched your business’s website, a very formidable task lies ahead of you. How can you make your visitors hate your website?
Why would you want to do this? Well, for starters, you need to stand out to be able to survive and thrive in the fierce competition.
Taken aback? Well, don’t worry. We are kidding. Not about the competition bit, but about designing a website that drives visitors away.
First impressions matter, and how users interact with your website in the first few seconds, determine the engagement and bounce rates.
In this article, we will talk about the mistakes that can kill your brand’s credibility and hurt your bottom line. Read on to know the things that can frustrate the visitors and make them hate you.
Slow And Steady Wins The Race
Make your website go slow. And by slow, we mean really slow.
If you want your bounce rate to rise, spend time increasing the site’s page loading speed and time.
- Upload heavy videos and photos.
- Choose a dodgy hosting service.
- Use multiple plugins on the website. Never optimize them.
- Don’t spend money improving the web design in Ireland.
Make Your Website All About Yourself
People are not interested in the products/ services you offer. In fact, they care about you. You are amazing, and they want to know more about you.
So, start bragging about your qualifications and achievements.
Your offerings are what sets you apart from the competition, but you don’t want to increase conversions or boost sales. Rather, you want to frustrate visitors by making your website all about yourself.
Nobody cares about solutions, as long as your website is fancy, everything is cool.
Always Fluff. Never Make Promising Claims.
Talk gibberish. Lie to your customers. Isn’t that something easy to do.
Make false claims but don’t stand up to them. Fool the prospects in believing something you are not. Make sure your CTAs are pushy.
Your visitors will start leaving the site.
Do you provide electricity at unreasonably high prices? Well, tell everyone that your services are cheap and they will automatically doubt your credibility. Especially when a lot of people have fallen for this trap and realized this description is untrue and you are just another fraud in the market.
Make Sure Users Never Get To The Contact Page
How can your customers contact you? Via email or phone call?
Well, we recommend that, unless you want your customers to contact you, bury the contact information deep.
Users will get frustrated digging for relevant contact information, and ultimately hate your website, and that’s what you want. Isn’t it?
Additionally, enable pop-ups on the website so that the user experience worsens. Lastly, hide the “cancel my membership” option so that your loyal customers are infuriated.
Create Content to Please Search Engines
The best way to entice customers is to do things that increase conversion rates.
Do you understand what we mean? Of course, not. That’s because this sentence doesn’t mean anything at all. It’s bullshit. It was written to please the search engines and improve the page rankings. That’s because the keyword “conversion rates” has a high search volume. Do you get the trick?
Building brand awareness is about promoting the products/services and marketing them effectively so that people like them. But that doesn’t involve providing relevant/informative content! Nothing else matters; what matters is playing dirty tricks to rank higher.
Google may eat it up or it may not; the algorithms are becoming smarter with the blink of an eye. If it does, the users will hate you for making no sense and never return to the site. And that’s what you want. So, goal accomplished.
Here it is. 5 tips to make your prospects hate your website and increase your bounce rate.
Try and test all these tricks and witness your conversion rates going down, and brand credibility dying.
Disclaimer: Please don’t implement any of the above-mentioned tactics. You have built your site from scratch, burnt the midnight oil to offer unique products/ services, and now you want your visitors to hate you? Why?
In fact, avoid all these mistakes if you want to build a loyal customer base, improve ROI, and increase dwell time.
If you need help building brand awareness and optimizing the site, hire services of the best agency of SEO in Dublin, and let the experts be the guiding light your brand needs to shine.
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