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Which Demonstrates a Successful Effort at Branding?

May 10, 2020 by BPM Team

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Branding Marketing Advertising Copyright Trademark Concept

Branding is one of the most important terms in marketing. It is essential because it is the way of differentiating your product from the competitors. It is necessary to make sure that the logo of your company is recognized instantly. You can do this only by giving a successful effort at branding.

If you want to know about some brands like this who have worked with a Singapore Branding Company and have successfully done their branding and created an excellent market position, you are in the right place. In this article, we will find you, which demonstrates a successful effort at branding. I hope it will be useful for you.

Which demonstrates a successful effort at branding?

There are a lot of examples of successful efforts at branding in the market that make a brand easily recognizable from, among a host of intangible factors like a logo, their tag line, color scheme or their unique selling proposition. There could be numerous factors that add to a brand’s image, the ultimate aim of branding is to make a brand stand out in the crowd. One such good example to quote other than the below mentioned well-known brands would be Rankjacker SEO, there’s a uniformity in their entire branding line from logo, website, color scheme, social media, their email style and templates, almost everything add to their online branding to make it unique and identifiable, something most marketing agencies miss themselves. Here we are giving you the eight best brands that demonstrate a successful effort at branding. These are given below:

Apple:

Undoubtedly, Apple is one of the most valuable and successful brands in the world. No matter where you are, in which country do you live, you must have heard about their brand for their high-quality products, unique ideas, and best employees. Only a particular class of people can afford their products. Even then, Apple is the world’s most valuable brand.

Actually, they have a different market, and they have successfully created such value that people buy their product not because of 15 megapixels camera or Hexa-core processor, they are buying it just because it’s Apple. They are known to their customer because they earned immense trust. That is why we can say that Apple is a brand that demonstrates a successful effort at branding.

Coca-Cola:

When we are talking about global branding, it will be incomplete without mentioning Coca-Cola’s name. The Coca-Cola Company is the largest beverage company in the world. They are very much forward-thinking about how to create a brand.  They have shown how to be a consistent market leader.

Almost every year, they change their market strategies for being the best in the market. That is why if you want to think of buying a soft drink, the first name that will come to your mind is Coca-Cola, which is worth around 70billions dollars.

Amazon:

If you want to buy a product online, trust is the most important issue here. And amazon earned this trust in a very good way. When you are ordering any product from Amazon, you don’t have to think that you will get the original product or not, and that is why they earned huge popularity.

In 2019 Amazon had broken the records of Apple and Google. They earned $315.5 bn and became the most valuable brand in the world. A lot of popular and useful brands use Amazon to sell their products.

Google:

Google was not a very successful brand, and they knew their market offerings were not good enough. That is why they developed a new idea and focused all of their energies on creating a search engine. And now, if you want to search for anything, there are no other ways without google.

This brand is an all-time lesson of identity, consistency, and recognition. They have fulfilled all the targets they want to reach. After doing all these things, now the word “Google” has come to the dictionary.

Microsoft:

Microsoft is one of the most successful IT brands in the world. The employees of Microsoft are always busy with how their customers can use their software for an easy solution to their problems. This company was founded in 1975 when the owner of this company Bill Gates left Harvard.

They are successful from the very first age of its establishment, and Microsoft uses its brand name to lunch its products in a perfect way. Their company also produces the largest seller software. For their very successful effort at branding, today, Microsoft’s brand value is 108.8 million dollars.

McDonald’s:

McDonald’s is one of the most visited restaurants in the word, and they are the top-ranked brand also. Their current rank is 6th, and in 117 countries, you will get their restaurant. The main key to McDonald’s branding success is segmentation and experimentation.

The menu of their restaurant is different in different countries according to each country culture.No matter which country you are visiting, the quality of their foods will be the same. Their branding strategy has a fantastic uniformity, and they also produce the world of most delicious items. That is why they are at the pinnacle of success.

Facebook:

It is a must say that Facebook has changed the definition of communication of this generation. You can easily communicate with anyone you want from anywhere. For their unique concept and strategy, they are very successful from the beginning until today. Facebook is the most used social media and one of the best brands in the world. This brand value is 40 billion dollars, and the world rank is 14, according to a journal of 2019.

Starbucks:

This is one of the most iconic brands in the world, which was established in 1971 in the USA. Starbucks change the world of the enjoyment of drinking coffee at home and workplaces.

It is generally said that Starbucks taught Americans how to drink coffee. Their global expansion and branding policy was firm and one of the fastest in the world. In a short time grabbed a massive market in the world.

These are the famous brand in the world that demonstrate a successful effort at branding.

Final Words:

A lot of new businesses and industries are growing up every day. But all the companies are not being successful and brand. For being a brand, it needs a lot of essential elements, and one of them is successful branding. If you want to be successful in the world of business, you must make a strong effort in branding. And if you’re going to learn about branding, there is no better way than learning from today’s successful brands.

That is why in this article, we discussed, which demonstrates a successful effort at branding so that you know about them and learn from them for implementing in your business.

You may also like: How to do a Brand Audit

Image by rawpixel.com

Filed Under: Brand Tagged With: brand, branding, business success

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