Many marketers rely on text message marketing to meet their business goals for various reasons. Also referred to as short message service (SMS) marketing, text message marketing is known for its unmatched open rates since your potential customers can receive your marketing … [Read more...]
5 Tips for Launching a Successful SMS Marketing Campaign
When it comes to marketing a business, one channel that tends to be overlooked is SMS marketing. Text messages are becoming an increasingly popular means of communication in the digital marketing world. Consumers are constantly on their phones, so it's no wonder SMS marketing is … [Read more...]
SMS, Apps or Email? Customer Engagement Strategies Analysed – Infographic
Effective marketing is a core activity for any successful business, and for marketing to be effective, it needs to prompt optimum customer engagement in the right manner and at the right time. The choice between marketing via SMS, email and mobile apps is often a crucial one for … [Read more...]
