It doesn’t matter if you’re an established brand or a new startup: every company needs a marketing strategy. Without one, you’re effectively lost at sea, hoping for customers to discover your products. But good marketing isn’t static. It’s about adapting your plans, … [Read more...]
How to Make Money on Instagram
Social media isn’t all about increasing your brand awareness or gaining visibility within a vertical or market. It can be a direct source of revenue, and the greater your audience, the more you can charge to create a lucrative income stream. There are multiple benefits … [Read more...]
ETL and Its Importance in Marketing Analytics
Nearly every business relies on data to boost a department’s effectiveness, but it’s unfortunate that most of this data can’t be used in its original format. To top it off, your data is distributed across multiple platforms and devices. You can solve these problems and more with … [Read more...]
Your Marketing is Outdated: Here’s How to Tell
Are you aware of your current marketing strategy and whether it's current? It may not be a question you have considered before, and that could be a problem. As a business leader, you must be aware of your current marketing strategy and where it's taking your business. As a … [Read more...]
Digital Marketing Tips for Local Businesses
To get to number one in Google, you have to have a technically sound site. Sites that are not up to date with current technology will be penalized by Google, which means they won't show up on the first page of search results. You also need to have the right keywords on your … [Read more...]
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