In the age of automation and Artificial Intelligence, it is up to marketers to ensure that all the fundamental aspects of inbound lead generation are still strictly followed. While marketing automation software undoubtedly doubles the chance of marketers to generate more and … [Read more...]
How to Be a Better Social Marketer in 2017 – Infographic
It’s no surprise that social media is one of the most powerful marketing platforms today. In 2016, it continued to rise with more than 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. A large number of potential markets has attracted 83% … [Read more...]
Book Review: Book Marketing Made Simple
As a business owner, it is likely that you have struggled at times to get yourself and your business services known. A good way to stand out and get known is to write a book. When done well it can catapult you to the top… you become a person of influence, an expert, an authority … [Read more...]
8 Tips for Business People Who Want to Stay Relevant
This article contains affiliate links. For more info, see disclosure. There’s no denying that today’s business environment is extremely opened to start-ups and fledgling entrepreneurs. And truly, the rise of online marketing and various fundraising platforms made the job of … [Read more...]
52 Email Marketing Best Practices and Tips We Can Learn From The Beatles
This article contains affiliate links. For more info, see disclosure. It's kind of funny... At SmartMail, we're kind of obsessed with email marketing. And it just so happens that we are all avid music fans. So when we were listening to the Beatles the other day and started … [Read more...]
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