Most advertising these days focuses on an online or TV audience. Many marketers believe this is the easiest way to reach their target audience. However, is this assumption accurate when 72% of the billboard viewers consider buying something on their way home from work after … [Read more...]
How to Create a Killer Logo – Infographic
A logo is a crucial part of a company’s identity. It tells a story of the brand's culture, behaviour, and values and importantly, it allows potential customers to identify with the brand. Having a distinctive logo can leave a lasting impression on potential customers and can help … [Read more...]
46 eCommerce Conversion Rate Optimization Hacks
The method of using analytics and feedback from users to improve the performance of a website is called Conversion Rate Optimization, or CRO, and is a systematic process of increasing the number of visitors who conduct a certain action on your e-store or blog, which is the main … [Read more...]
7 Simple Steps for Creating a Powerful Twitter Profile and Building Your Brand
Twitter is a microblogging website that enables you to send brief messages of up to 280 characters each. You can write about whatever you choose, including what you are doing, reading, what you saw at an event, and even what you had for lunch. A "tweet" is the name for each … [Read more...]
How to Use Humorous E-cards to Strengthen Your Business Relationships
When it comes to networking and building relationships in the business world, a great deal of emphasis is placed on being professional and courteous. But sometimes it pays to be a little creative too! Humorous funny animal e-cards are an excellent way of putting a smile on … [Read more...]
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