Share of wallet has become a hot topic due to the turbulence in markets within Australia and New Zealand over the last few years. Between COVID, inflation, staff shortages, and supply chain issues, finding a business that hasn’t encountered any business challenges would be hard. … [Read more...]
Building Client Relationships That Help Support Long-Term Business Growth
Let’s face it: no matter how exceptional your product or service is, it’s not going to sell itself. Clients don’t just appear out of nowhere and stay loyal forever. They need to see the value of what you’re offering, and more importantly, they need to feel a connection to you and … [Read more...]
How Gamification Enhances Customer Engagement in Retail
As competition in retail intensifies, brands are leveraging innovative strategies to attract and retain customers. Gamification—the application of game-like elements in non-gaming settings—has proven to be an effective way to create engaging shopping experiences while fostering … [Read more...]
3 Proven Ways to Improve Customer Loyalty
This article contains affiliate links. For more info, see disclosure. If you aren't looking for ways to gain repeat business, you're missing out on a proven opportunity to make more money. That's because studies show that customers spend an average of 67% more within the next … [Read more...]
Four Ways to Engage More With Your Customers
Customer engagement is a top priority for many modern brands and businesses. Customer engagement is valuable because it means that individuals spend more time interacting with your brand. This improves the likelihood that they'll eventually make a purchase or continue engaging … [Read more...]
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