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Fact check: As per the experts, if given 15 minutes to consume content, nearly 65% of individuals would prefer seeing something beautifully designed rather than something plain and simple.
Let’s be honest: Website design forms a significant chunk of your online presence. So, you can’t steer clear of designing an appealing website for the audience. You may be wondering how website design is important and how it can impact your business.
Let’s dig deep into knowing the reasons for its importance.
First impression – Your website sets the first impression of your business whenever anybody visits it. It takes a matter of seconds for anyone to judge your business with a website. So, it is crucial to make a positive impact on the audience.
If your website is not up-to-mark, it will negatively impact your audience, thereby affecting your business. If they end up being on the competitor’s page, you will miss out on some important leads.
Web design is vital because it defines the way as to how the audience will perceive your brand. Nowadays, many companies like Kelowna web-design Company make web design and ultimately online presence a seamless process for you. This ensures that you keep leads on your page.
Helps lift your SEO – Your web design practices greatly affect the way you publish content on the website. It further affects how search engines like Google spiders crawl and index your site.
So, you cannot mess up with the SEO of your site. If you do not have great on-page SEO fundamentals, you will find it challenging to get visibility from the start. Moreover, few elements of web design have a direct impact on SEO. Hence, to ensure SEO-friendliness and proper web-design practices, experts advise partnering up with a professional Web Design & Digital Marketing agency like SEO agency Kelowna. They not only follow the latest web standard but also provide you with an attractive design that will leave people spellbound about your business for the years to come.
Build trust – If you have a poorly designed website, people won’t trust it. People may think that you have an outdated web design. Imagine that a person is thinking of placing a bulk order to a manufacturing company. If that manufacturing company doesn’t convey trust to the person placing the order with its website design, he will look for another company to fulfill his demands.
While a site that looks professional finds it easy to build trust with the audience. They don’t feel reluctant to place the orders or check out the sites further. And when visitors remain on your site for a longer time, you are opening the windows for your business to capture those leads.
Wrapping it up
With the points mentioned above, it is clear that a great web design comes under the most powerful tools your business can opt for, making a good impression on the audience. Don’t forget that your audience will judge your business on the looks of the website. So, start building an attractive website, increase customer opportunities and thereby improve sales.
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