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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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What Really Annoys Your Customers at Checkout

April 3, 2025 by BPM Team

Mobile POS at the counter.

Just go ahead and picture this: someone walks into a shop, grabs what they want, heads to the register feeling good… and then the checkout process makes it weird. Suddenly, they’re awkwardly tapping “no tip,” pretending to understand a malfunctioning card reader, or being asked … [Read more...]

Building Client Relationships That Help Support Long-Term Business Growth

January 28, 2025 by BPM Team

smiling man talking to banquet coordinator near happy girlfriend in event hall, bridal preparation

Let’s face it: no matter how exceptional your product or service is, it’s not going to sell itself. Clients don’t just appear out of nowhere and stay loyal forever. They need to see the value of what you’re offering, and more importantly, they need to feel a connection to you and … [Read more...]

How Gamification Enhances Customer Engagement in Retail

January 17, 2025 by BPM Team

Black woman, airport and smile by self service station for ticket, registration or boarding pass.

As competition in retail intensifies, brands are leveraging innovative strategies to attract and retain customers. Gamification—the application of game-like elements in non-gaming settings—has proven to be an effective way to create engaging shopping experiences while fostering … [Read more...]

Employee Misconduct at Starbucks: Turning a Crisis into Change

November 13, 2024 by BPM Team

Hand pick wooden cube with text OPPORTUNITY over CRISIS.

The Incident That Sparked Outrage In April 2018, Starbucks found itself at the center of a public relations nightmare. Two Black men were arrested at a Philadelphia Starbucks while waiting for a friend. They hadn’t made a purchase, but they weren’t causing any trouble. The … [Read more...]

Client Retention: 5 Strategies You Can Use to Keep Your Clients Coming Back

August 27, 2024 by BPM Team

Two women working at desk in office

In today's competitive business environment, retaining clients is just as important as acquiring new ones. Whether you're selling website designs or aftermarket Braud grape harvester parts, loyal clients provide a steady revenue stream while acting as ambassadors for your … [Read more...]

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CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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