Cybersecurity compliance starts with creating controls. Most standards and regulations require you to set up procedures, policies, and protocols. Nonetheless, the most important thing is to ensure that all stakeholders comply with procedures and protocols. Company policies are … [Read more...]
Securing Your Business’ Cloud
As you plan to leverage cloud-based IT resources, you must first extensively analyze and evaluate the different risks associated with using such a disruptive technology like cloud computing. In many cases, business’ inability to protect their data stored in the cloud is often a … [Read more...]
Risk Tolerance versus Risk Appetite
Even though risk tolerance and risk appetite are used interchangeably in most cases, they are different from one another by a certain degree. With many standards and regulations focusing on the process of risk management, only a few of them define clearly the distinctions between … [Read more...]
How to Build Customer Loyalty as a New Business
As a new business, your customer base won’t be large to begin with - don’t be disheartened by this. A highly engaged customer base is the priority, no matter the numbers. Before the days of GDPR, businesses were holding thousands of unengaged customers on their databases. The way … [Read more...]
Marketing Strategies for Businesses That Never Fail
There is no question that digital marketing is effective for most businesses. Digital marketing has made it easier to access broad audiences across geographic boundaries with a simple click of a button. However, when it comes to competing at a local/regional level and maximizing … [Read more...]
