This article contains affiliate links. For more info, see disclosure. The most successful business is the one that understands customer pain points and solves them adequately. Once you identify the customer pain points, proceed to create a brand strategy and management that … [Read more...]
5 Useful Tips for Last-Minute Tax Filers
Staying regular with your tax filing and payment should be your top priority every season. Not doing so can land you in deep trouble, even if you do it just out of laziness or without any intention of avoidance. Still, late filing is a common occurrence and thousands of taxpayers … [Read more...]
How to Improve the Conversion Rate for Your eCommerce Store
Improving the conversion rate of your eCommerce store is one of the most effective ways to increase your sales without investing in growing your traffic. With the average conversion rate being between 2-3% for eCommerce stores, there doesn’t appear to be much room for … [Read more...]
The Impacts and Costs of Presenteeism
While many people in business might have heard of absenteeism, its counterpart presenteeism is perhaps becoming a bigger issue when it comes to employee productivity. Presenteeism might seem like a positive action – ‘the practice of being present at the place of work for more … [Read more...]
The Tricky Art of Designing Your Business Card
The business card may be teeny-tiny, but it sure packs a mean punch. It’s akin to a mini-billboard that is an essential component of your company’s image and branding. Apart from promoting your business, this humble business card provides vital information and offers … [Read more...]