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Why Is Cross Posting So Important In E-Commerce?

April 26, 2022 by BPM Team

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What you need to know about it to increase your sales.

Millions of people around the world sell products in different e-commerces. Some of them are more famous, and some of them are more specific in one kind of product. This is why it is so important to do cross posting, and do it with experts. Maybe you are selling clothes on eBay without knowing that Depop exists. Meet the cross posting app for resellers and understand why it is so important in your sales.

Shopping online. Cardboard box with a shopping cart logo

What is Cross Posting?

Cross posting is the possibility of publishing the exact same products in many places at the same time, reaching many more markets, many more people and potential clients. Not doing cross posting means to get stuck in only one place having the possibility to expand yourself to the whole world.

Some solved troubles of Cross Posting

As it is a new tool that has come not so long ago, it has come with some trouble that experts have been solving:

Listing: At first, if you have your products listed in one place you need to list them again in the Cross Posting platform in order to publish them in other places. Now you can upload the original one and it will be automatically reproduced in the other ones.

Variety: It used to be really short. Maybe you could do cross posting in two or three places at the same time and not more than that. Even though it was great, it was a matter of time until the variety got bigger. In Vendoo, you can do it in up to 9 marketplaces.

Relisting: Imagine if you have new items to sell and you have to list them one by one in every marketplace you are working with; that would take you hours. Fortunately, with Vendoo you can add up to 10 in the app, and they will be uploaded in every marketplace you want.

Removing: In the past, if you sold a product in one marketplace it was gone from there but still available in the rest. Not anymore with Vendoo, if you sell something, you mark it as sold in Vendoo and automatically will be out of everywhere.

Analytics: This is a whole new game. As in digital ads, you can analyze the performance of each product you have listed. You can know how many times it was seen, at what time more users navigated, how many people entered your product but did not buy it, among other information that will be really useful for you in order to think about discounts and promotions or in accepting an offer eventually.

Inventory: With Vendoo you can create your own inventory for each of the 9 marketplaces you can work with, in one place. Yes, you can have the same inventory for 9 different places! This will definitely make things easier for you and your business. You must try it!  

You may also like: The Best Content Creation Tools for eCommerce Brands

Image source: Depositphotos.com

Filed Under: eCommerce, Software Tagged With: ecommerce, Increasing sales, Publishing, software

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