When it comes to marketing a website or business, you can’t just throw money at the problem. Lots of businesses assume that spending more on their marketing will lead to better results but this is not necessarily the case. The quality of your marketing and the ways that you draw … [Read more...]
Inbound Marketing vs. Paid Marketing for New Businesses
This article contains affiliate links. For more info see disclosure. When a new business opens its doors, it has to decide how to allocate its marketing budget. While there are a lot of factors that go into marketing, the first decision has to do with inbound versus paid, … [Read more...]