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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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The Critical Importance of Lead Validation In Internet Marketing

September 13, 2016 by Aaron Wittersheim

Crop analyst typing on laptop while working with graphs

When you build a site for lead generation, it is essential that you set up a vetting system for your conversions. Otherwise, you’ll be opening up a black hole for quality leads to fall into. As stated in the “The Importance of Lead Validation” study, half of a company’s website … [Read more...]

Using Clienteling to Establish Lasting Customer Relationships

August 22, 2016 by Malik Muhammad

A cup of coffee and coffee beans

The experience of imbibing coffee is a passion of mine. This love for enjoying coffee means I seek out the most cost effective, comfortable and special places to indulge in this most important of personal rituals. I was recently in a popular coffee chain where the barista asked … [Read more...]

Appealing to All Senses – An Infographic

August 18, 2016 by BPM Team

Diverse People Working

With digital media growth, what place does in-person marketing have in the marketing mix? With digital marketing, the primary means of promotion for many marketers, one company wanted to assess the marketing tactics currently favoured by UK businesses, in light of the known … [Read more...]

How to Plan a Business Party

August 8, 2016 by Diana Smith

champagne glasses at business party

Business parties are the best opportunity to gather all the employees, business partners and associates. With a thoughtful coordination and planning on your side, all the guests will enjoy and remember the party for a long time. However, the planning process involves a few key … [Read more...]

How can visual features help you sell products?

July 24, 2016 by Diana Smith

wall of screens - visual features

This article contains affiliate links. For more info see disclosure. Your visual identity paves the way for other forms of marketing. Whether you need a logo, you plan to print out leaflets, or even you want to enhance your marketing strategy online, visual features are … [Read more...]

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