Targeting younger audiences independently for your brand can be quite a challenge. For this reason, reaching out to a Gen Z marketing agency can be one of the best things for your company. Not only will your products and services reach a wider market, but business will … [Read more...]
The Forgotten Impact of Billboard Marketing
Most advertising these days focuses on an online or TV audience. Many marketers believe this is the easiest way to reach their target audience. However, is this assumption accurate when 72% of the billboard viewers consider buying something on their way home from work after … [Read more...]
How to Create a Killer Logo – Infographic
A logo is a crucial part of a company’s identity. It tells a story of the brand's culture, behaviour, and values and importantly, it allows potential customers to identify with the brand. Having a distinctive logo can leave a lasting impression on potential customers and can help … [Read more...]
46 eCommerce Conversion Rate Optimization Hacks
The method of using analytics and feedback from users to improve the performance of a website is called Conversion Rate Optimization, or CRO, and is a systematic process of increasing the number of visitors who conduct a certain action on your e-store or blog, which is the main … [Read more...]
7 Simple Steps for Creating a Powerful Twitter Profile and Building Your Brand
Twitter is a microblogging website that enables you to send brief messages of up to 280 characters each. You can write about whatever you choose, including what you are doing, reading, what you saw at an event, and even what you had for lunch. A "tweet" is the name for each … [Read more...]
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