In economics, there’s something called the “home country bias.” This situation occurs when entrepreneurs build companies for domestic markets, even though there are opportunities to expand internationally. Home bias is a problem because it means that founders and business … [Read more...]
10 Critical Factors to Successfully Expand Your Business Abroad
The world is going global and with that comes the cross-border expansion of businesses. Globalization opens up this opportunity for businesses since a major shift in economic, financial, and communicational integration developed over the past decades. What does that … [Read more...]