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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Important Social Media Metrics That You Need to Track at All Times

March 8, 2022 by Kevin Adams

Businessman working with analytics dashboard on his computer

With over four billion people using social media worldwide, chances are you’re already leveraging social media marketing to grow your business. But how do you know that your social media strategy is helping you achieve your business goals? The simple answer is social media … [Read more...]

What is the scope of a Master’s in data analytics/big data?

February 11, 2022 by BPM Team

Graph statistics Data

With rapid technology adoption across a variety of industries, there is a soaring demand for analytics professionals. According to the Monster Annual Trends Report, big data and data analytics are predicted to be the most in-demand skills in 2022.  In this dynamic and … [Read more...]

How Your Business Can Benefit from Using Data Analytics Services

June 29, 2021 by BPM Team

Person holding blue and clear ballpoint pen

Businesses today are collecting data along with all points of the customer journey. Information may include the customer’s interaction on social media, digital clicks, mobile app usage, and more. All the information contributes to a data fingerprint that is unique to the … [Read more...]

2 Non-Invasive Ways to Track Employee Performance

June 4, 2021 by Contributed Post

Employees at work in an office - working on computers at their desks

Any data visualization designer will tell you that information presented the right way can dramatically change how you think about things. Whether you’re trying to solve a specific problem, change the layout of your website, or make a persuasive pitch, data plays an … [Read more...]

Why Is Data Analytics In Such a High Demand

May 20, 2021 by BPM Team

Data specialist using black ipad

The global data industry is expected to grow to $275 billion by the end of next year, and with that financial growth comes a very high demand for professionals in the data analytics field. Almost every aspect of American life has some form of data analytics team working to … [Read more...]

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