No matter the industry you're in, data is critical to understanding your business's performance. Data is used to decide what products to develop, how to market, and where to sell them. To make these decisions, a company needs to analyze its information effectively. By using … [Read more...]
Up and Down streams: Understanding the Basics of Data Flow
Imagine you are the owner of a small company. You've been in business for several years and been successful, but you feel like you could be doing better. You've heard that understanding data observability tools can help you improve your business, so you decide to learn more about … [Read more...]
Tips in 2022 To Using Website Analytics To Grow Your Business
If you are like most business owners, you use your website to generate leads, sell products or services, and interact with your customers. However, if you want to grow your business, you need to use your website analytics to do just that. Website analytics is the measurement and … [Read more...]
Important Social Media Metrics That You Need to Track at All Times
With over four billion people using social media worldwide, chances are you’re already leveraging social media marketing to grow your business. But how do you know that your social media strategy is helping you achieve your business goals? The simple answer is social media … [Read more...]
What is the scope of a Master’s in data analytics/big data?
With rapid technology adoption across a variety of industries, there is a soaring demand for analytics professionals. According to the Monster Annual Trends Report, big data and data analytics are predicted to be the most in-demand skills in 2022. In this dynamic and … [Read more...]
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