This article contains affiliate links. For more info, see disclosure. If you aren't looking for ways to gain repeat business, you're missing out on a proven opportunity to make more money. That's because studies show that customers spend an average of 67% more within the next … [Read more...]
How To Make Your Customers Feel Safe
If new customers feel unsafe doing business with you, they won't stick around for long. On the other hand, the longer your customers stay, the more comfortable they feel when interacting with you. Safety and trust go hand in hand, of course. In the long run, the only way to … [Read more...]
What Are the Benefits of Behavior-Based Products?
As the term suggests, behavior-based products are created based on customers' behavior. Therefore, analyzing the buying pattern of your market can help develop products that are more likely to sell. Moreover, it would help strategize your marketing to make it more … [Read more...]
Why is customer experience important and how can your business focus on it?
Customer experience is an area of marketing that is often overlooked by businesses. Most of them already know how to address customers and what to do in case of a complaint, but improving customer experience is more than that. It encompasses digital tools and human resources, and … [Read more...]
Ex-Employee Revenge: The Best Way to Handle Damaging Reviews on Your Beauty Website
We've all been there. You pour your heart and soul into your job, only to be blindsided by a nasty review from an ex-employee. It's the stuff of nightmares for any business owner, especially for those in the beauty industry. After all, your reputation is everything in this … [Read more...]
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