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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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How To Make Your Customers Feel Safe

November 18, 2022 by BPM Team

Waitress taking orders from clients

If new customers feel unsafe doing business with you, they won't stick around for long. On the other hand, the longer your customers stay, the more comfortable they feel when interacting with you. Safety and trust go hand in hand, of course. In the long run, the only way to … [Read more...]

What Are the Benefits of Behavior-Based Products?

October 25, 2022 by BPM Team

Woman shopping lifestyle

As the term suggests, behavior-based products are created based on customers' behavior. Therefore, analyzing the buying pattern of your market can help develop products that are more likely to sell. Moreover, it would help strategize your marketing to make it more … [Read more...]

Why is customer experience important and how can your business focus on it?

October 18, 2022 by BPM Team

Woman in the cashier talking to her customer

Customer experience is an area of marketing that is often overlooked by businesses. Most of them already know how to address customers and what to do in case of a complaint, but improving customer experience is more than that. It encompasses digital tools and human resources, and … [Read more...]

Ex-Employee Revenge: The Best Way to Handle Damaging Reviews on Your Beauty Website

October 6, 2022 by BPM Team

Hand of client show a feedback with smiley face

We've all been there. You pour your heart and soul into your job, only to be blindsided by a nasty review from an ex-employee. It's the stuff of nightmares for any business owner, especially for those in the beauty industry. After all, your reputation is everything in this … [Read more...]

This is How To Give Your Customers The Best Experience Possible

August 25, 2022 by BPM Team

Service rating satisfaction concept.

To boost sales, improve reviews, and maximize repeat businesses, your customer experience has to shine! Read on to discover how to achieve this.  Get personal  Customers don't tend to respond well to big faceless corporations. Instead, a personalized approach is … [Read more...]

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