As the world becomes more digitized, the amount of data available has risen exponentially. Among the biggest beneficiaries of such data are the marketing departments of organizations. Limited access to information has, for a long time, limited the growth potential of … [Read more...]
What Publishers Need To Know About The CCPA
As a publisher, you probably rely on targeted ads to attract traffic and boost the visibility of an advertiser’s message. But for this strategy to work, you often need to collect user data and find out what your target audience likes. With more publishers and advertisers … [Read more...]
