Using advertising trucks to market your business is a great way to boost brand awareness. Not only do these ads have a broad reach, but they also allow you to track audience analytics. Trucks can deliver your brand message to virtually any location. You can also save money on … [Read more...]
How to Create Effective Supermarket and Grocery Store Ads
You can use several techniques to create an ad that works for supermarkets and grocery stores. Some of these include Targeted native ads that match the look and feel of the grocer's website, Video ads; Coupons; and Hyperlocal personalization. In addition, you can incorporate more … [Read more...]
How Important Are Negative Keywords For Your Ad Campaign?
Digital marketers are always looking for ways to improve their search advertising strategies. The importance of negative keywords has come under increased scrutiny over the past few years. Many have argued that they are an essential component of an effective advertising campaign, … [Read more...]
What Out-of-Home Advertising Trends Have Taken Hold in 2022?
Out-of-home advertising can be all about the massive, but it can also be all about highly targeted precision forms of promotion. The exciting thing about OOH is that it offers something for most ambitions and most budgets. Let’s see what’s lighting people up in 2022. Bouncing … [Read more...]
A Guide to the 5 most common types of campaigns within Google Ads
Google Ads is a complex platform with many features and options. In order to make the most of your advertising budget, it's important to understand the different types of campaigns available. This blog post will explain five of the most common campaign types in Google … [Read more...]
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