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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Ethical Marketing: Does It Even Exist?

March 25, 2022 by BPM Team

Ethics Business Concept With Colorful Wooden Blocks

By Julius John Alam, March 24, 2022 When I joined Ejobber Limited in 2021, the company defined itself as a reseller of IT hardware and software, and the focus was on sales. As a startup, the company had done incredibly well. The revenue had increased from nothing in the … [Read more...]

5 Ways Social Media Contributes to Business Growth

March 25, 2022 by BPM Team

clubhouse app icon on smartphone screen

The culture of social media is booming and with it, so is the business world. In order to stay ahead of the curve, businesses need to understand how social media can help them grow. When we compare the use cases of social media from five years back with today's social media, it's … [Read more...]

How Do Ads Work On Instagram?

March 25, 2022 by BPM Team

Instagram ads logo on the smartphone screen

How do ads work on Instagram? If your company has a social media budget, you should consider Instagram advertising. Why? Instagram advertising has the potential to reach one-fifth of the world's population, or 1.2 billion individuals. One of the many things you should … [Read more...]

Why You Should Keep Your Fans Digitally Engaged

March 25, 2022 by BPM Team

Person using notebook computer laptop for social media interactions

Marketing at sporting events. Marketing to fans has changed significantly over the years. Gone are the days when sponsorships filled billboards in the outfield. The free antenna topper to the first 500 fans doesn't do much anymore to attract hordes of people. Much of this is … [Read more...]

Does Marketing Need To Cost A Fortune? No, Here’s Why

March 24, 2022 by BPM Team

business adviser meeting to analyze and discuss the situation on the financial report in the meeting room

Are you worried that marketing costs too much for young companies? On average, you’ll spend 20% of your total budget on marketing. That’s important to keep in mind because it could lead to your downfall if you overspend. Here are some of the steps you can take to ensure this … [Read more...]

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CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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