This article contains affiliate links. For more info, see disclosure. Photoshop is imperative to any photographer or graphic designer, but these professions are not the only ones that can put this influential software to good use. For the creative professional, who may include … [Read more...]
Offline advertising- marketing mix or media mix?
It’s a very sunny day at the beach, the sun feels great, and the waves are crashing; people are playing volleyball and clicking pictures. It’s a clear afternoon. You are peacefully sitting in one corner, staring at the sky, and you see a plane passing by, which captures your … [Read more...]
Global Power Moves: Strategies For a New Economic Era
Global power moves are strategies that focus on raising the profile and sales of your product on an international level. There is a school of thought that encourages a business to start small, build your brand then expand your customer base from national to global. This is … [Read more...]
How To Create The Best Brochure For Your Business
Creating an effective digital brochure for your business is vital for success. It’s important to highlight the advantages of your company, and include everything you offer so that those who are reading your brochure will understand what your business stands for. This article … [Read more...]
The Benefits & Challenges of Business Innovation
Business innovation comes in four major categories: product, process, marketing, and organizational. These new developments are crucial to the success of any competitive business. Examples of innovation in each of these categories include the improvement of current iPhones over … [Read more...]
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