First impressions count for a lot, and if your website doesn’t shine when someone views it for the very first time, there’s a fair chance they will click away from your website, and will be unlikely to return. You obviously don’t want that scenario, which is why it is … [Read more...]
What Your Website Says About You — And Why It Might Be Time for a Redesign
Imagine this: someone hears about your business. Maybe through a friend. Maybe on social media. Maybe they saw your sign on the street. What’s the first thing they do? They Google you. And what do they find? Your website. That’s your introduction. Your handshake. Your … [Read more...]
Website Design Tips for Local vs National Businesses
Building a website isn't one-size-fits-all. What works for a national company trying to reach millions of customers across the country won't necessarily work for a local business trying to connect with people in their neighborhood. Local and national businesses have completely … [Read more...]
A/B Testing Your Website Design: What to Test and Why It Matters
This article contains affiliate links. For more info, see disclosure. A high-performing website doesn't happen by chance – it's the result of strategic design, user-focused development, and continuous optimisation. One of the most effective ways to refine your site and boost … [Read more...]
7 Ways to Make Your Homepage Convert
Twenty seconds. That’s the time a user will typically spend on a web page when it doesn’t hold their interest. If you want to generate leads from your website, you need to make your homepage engaging, easy to understand, and primed for conversion. From value propositions to … [Read more...]
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