Believe it or not, but competition can actually be good for your business, even if conventional marketing studies say otherwise. In fact, many start-up companies have managed to survive competitive pressures in the past decades and turn out to be some of the most successful … [Read more...]
First Year of Business Survival Guide
According to the U.S. Bureau of Labor Statistics, only 50 percent of business startups thrive past the fifth year. Companies that start off on the right foot during their first year of business often improve their chances of surviving. One of the major missteps a new business can … [Read more...]
10 Ways to Destress your Employees
According to the American Institute of Stress, job stress costs US business more than $300 billion annually. What steps can your organization take to alleviate employee stress? 10 ways to destress your employees infographic from The Jacobson Group About the … [Read more...]
Social Media Marketing Trends 2017
The arsenal of digital marketing tactics would not be complete without one critically important part - the Search Engine Optimization - or commonly known as SEO. For more than two decades, SEO has become an integral part of digital marketing and is known to be the most effective … [Read more...]
How Health Impacts Productivity
The link between health and productivity gives employers the power to get more out of workers by helping them be as healthy as possible. Encouraging physical activity around the office, supplying healthy snacks, and hosting company lunches with healthy options are all practices … [Read more...]
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