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We are here with a new wholesale business idea. It is said that a journey of thousands of miles starts with a fabulous pair of shoes.
Do you get the idea? Yes, I am talking about the shoe business. Shoes are considered both a necessity and a fashion. Regardless of gender, age, or status, everyone needs shoes. Most people have more than one pair of shoes for multiple purposes such as jogging, playing, formal wear, casual wear, kids wear, fancy wear the shoe, and many others. It is a versatile business and currently has a share of $100.479 billion globally (2020) and is expected to increase by 7.1 % every year.
Well, the value of the shoe industry must have impressed you. But you are thinking, is it easy to be a part of this empire?
Why not? We are here with a complete business set-up guide in simple steps that help you to start the wholesale footwear business.
Step#1 Business plan for the wholesale footwear business
A business plan is a rudimentary thing in any type of business. In fact, it contains all the necessary information and a list of activities that are necessary and should be followed step by step. Here is a list of some important features of a good business plan.
- Set a vision and mission statement for business
- The initial cost of business
- Decide your target market
- Business name
- Business location
- Marketing strategy
- Information about management and their roles
- Product line
- Profits margins.
Step#2 Select your target market
An important step in starting a wholesale business is to select your target market. Footwear is a vast industry. At first, you cannot play in all fields. Choose your playground before choosing any product. You can choose your category on different bases. You can choose a single market class and then add to it to increase your product line. Whatever your target market is, provide them with quality items. There are some footwear options for different classes
- Women footwear
- Men footwear
- Kids footwear
- Casual footwear
- Formal footwear
- Athlete footwear
Step#3 Find reliable manufacturers
Now we are at the 3rd step. We need reliable manufacturers or wholesalers for our wholesale footwear business. In this modern world with advanced technology, it is not difficult to find reliable wholesalers. But one thing is very important, you need to check out their returning policies clearly. There are some important ways to find reliable footwear
- Trade shows
- Trade directories
- Social media
- Business relationships
- Online wholesalers
Step#4 Fulfill the legal requirements
The next step in finding the wholesale footwear business is to fulfill all the legal requirements. Legal requirements mean you need to register your business with your state. This way you can easily achieve the support of the government in every aspect of the business. That gives you mental satisfaction and many other advantages.
Step#5 Setup physical location
The location of your business helps in achieving your target profits. Your accessibility to suppliers, management of a warehouse, and office workers all are directly affecting your income. Select a location that is easily accessible.
Step# 6 Digital presence
In this digital world do you really think, one can have success without a digital presence? No matter what business they are doing or what product they need people tend to explore the internet. So, if you are interested in running your business with a profit you must go online to present your business. Give your customers a chance to explore products online and you will see an increase in traffic.
For this purpose, many online platforms are available like Alibaba, Amazon, and Seebiz. How you will decide which place is right for your wholesale business? We recommend you use SeeBiz omnichannel platform as they offer free registration. Here you can confirm your digital appearance with less effort. They allow you to contact thousands of suppliers and wholesalers directly. With the help of this platform, you can operate your business on your screen.
Step#7 Promotion of your brand
Another important step in the promotion of your brand. Before discussing this step, why don’t you answer one question: how can you contact someone even if you don’t know about him/ her? The answer is simple: it is not possible. Same without branding your business, never expect to achieve the target. In this technologically advanced world, you have hundreds of options to promote your business. Keep your budget in mind and choose the most appropriate promotional technique.
Step# 8 Setup accounting system
Money and investments are the most important thing in any business. The main objective behind the footwear business is to earn a profit. So, for maintaining a complete check on your income and expenses a good accounting is necessary. Maintain your books for each and every transaction. So that can conclude the final results. Is your business making a profit or not?
Step# 9 Get insurance plane
Life is unexpected and the same goes for business. Accidents may happen at any time. That is necessary for you to get an insurance plan for your footwear business. That will help you in any accidental situations. It can be optional for you but it is considered necessary. Because in business profits and risks are always directly proportional. High profit-generating businesses have higher chances of risk. The insurance plan cannot eliminate the chance of risk but compensate you to some extent.
Ending Lines
The starting of any business is a slow and tolerating process. We provide you with all the basic steps to start a footwear wholesale business. Your determination is necessary. As slow but steady always wins the race so develop a consistent behavior. Your effort’s outcomes will be in the establishment of a business with high profitability.
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