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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Developing A Content Marketing Strategy For Your Business

July 11, 2017 by BPM Team

Cropped image of man in green shirt sitting on sofa with laptop and documents and writing by the table. Coworking

This article contains affiliate links. For more info, see disclosure. The most successful companies have a content strategy because it provides a framework businesses can use to guide their online marketing efforts. Instead of worrying about what content to produce next, your … [Read more...]

5 Marketing Lessons We Can Learn from Voldemort

July 10, 2017 by BPM Team

castle on top of a hill

We’re all keen to learn great marketing techniques from the experts. But, while we frequently look to real life experts, what happens if we look at some fictional success stories? June 26th marked a very important day across the world: the 20th anniversary of the release of … [Read more...]

Quickly Increase Your Customer Base in 3 Easy Ways

June 23, 2017 by Diana Smith

Sale sign in window

We live in a world of startups and in such a business environment, things are happening really fast and whether or not you’re going to fail depends on time; time is money! Although promptly finding the right investors and providing a quick business plan is quite essential, … [Read more...]

How To Track And Validate Website Sales Leads By Marketing Channel

June 16, 2017 by BPM Team

Business process and strategy on virtual screen

One of the best parts of online marketing is the level of information available to you. You can tell when most people visit your website down to the precise minute of the day. You can tell which keywords deliver the most visitors to your site. You can know exactly how many people … [Read more...]

Inbound Lead Generation Checklist

June 13, 2017 by BPM Team

Inbound lead generation checklist infographic

In the age of automation and Artificial Intelligence, it is up to marketers to ensure that all the fundamental aspects of inbound lead generation are still strictly followed. While marketing automation software undoubtedly doubles the chance of marketers to generate more and … [Read more...]

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